Generation Alpha and family business: a perspective article
Karatayev D. Matyakubov U. Mutaliyeva L. Filimonau V. Ermolaev V.A.
30 October 2024Emerald Publishing
Journal of Family Business Management
2024#14Issue 5884 - 890 pp.
Purpose: This paper discusses the key features of Generation Alpha from the perspective of their implications for future family business. Design/methodology/approach: The signals perspective is used to review academic and non-academic literature to highlight the key features of Generation Alpha that can be relevant to family business. Findings: Extensive use of digital technology, perceptions of learning, work and a work–life balance and attitudes towards sustainability and social responsibility are the key features of Generation Alpha that hold significant implications for the strategies and operations of future family business. Originality/value: This is the first paper considering Generation Alpha in the context of future family business, which discusses the key features of this generation from the perspective of succession planning.
Digital technology , Gen Alpha , Signalling perspective , Succession planning , Sustainability , Work–life balance
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L N Gumilev Eurasian National University, Astana, Kazakhstan
Urgench State University named after Al-Khorezmi, Urganch, Uzbekistan
University of Surrey, Stag Hill Campus, United Kingdom
Plekhanov Russian University of Economics, Moscow, Russian Federation
L N Gumilev Eurasian National University
Urgench State University named after Al-Khorezmi
University of Surrey
Plekhanov Russian University of Economics
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