Does environmental regulation enhance servitization in aspirant markets? Evidence from Chinas manufacturing sector


Zhang F. Yin X. Zhang H. Zhan X.
March 2024Elsevier Ltd

Technovation
2024#131

In contrast to prior studies that focus on the product or technological dimension of environmental innovation, this study broadens the scope of environmental innovation to the business model innovation of servitization. It investigates the exogenous shock of environmental policy on the servitization of manufacturing firms in the specific context of aspirant markets such as China. By employing the difference-in-differences (DID) method, this study finds that manufacturing firms in regulated sectors are more likely to develop services than those in non-regulated sectors. However, manufacturing firms prefer to develop basic rather than advanced services. Additionally, resource slack positively moderates the effects of environmental regulations on servitization. This study provides policy and managerial implications concerning environmental regulations on manufacturing firms’ adoption of service-related environmental innovations.

Environmental innovation , Environmental regulations , Resource slack , Servitization

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Center for Transnationals’ Studies, Center for Global Marketing Research, Nankai University, Tianjin, 300071, China
Modern Business Research Center, School of Business Administration, Zhejiang Gongshang University, Hangzhou, 310018, China
De Montfort University Kazakhstan, Almaty, 050044, Kazakhstan

Center for Transnationals’ Studies
Modern Business Research Center
De Montfort University Kazakhstan

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