The e-commerce market in Kazakhstan: analysis of the state and development directions
Zhanbozova A.B. Azatbek T.A. Valieva S.N. Tuzelbaeva I.N. Zhumanazarov K.B.
2021Institute of Economics Committee of Science MSHE RK
Economy: strategy and practice
2021#16Issue 134 - 48 pp.
Today, the global world is characterized by active development and widespread penetration of information and communication technologies into various spheres of life. This trend has also influenced the ways and formats of doing business: today, e-commerce is already actively developing, which has provided new development prospects for business in the form of savings on transaction costs, the ability to access global markets without the need to be present on the spot, etc. The purpose of the article is to identify barriers to the development of the e-commerce market in the Republic of Kazakhstan and develop proposals for their elimination. The article examines the problems and reasons for the insufficient level of development of e-commerce in Kazakhstan by analyzing the state of the e-commerce market and the main factors that determine the pace of its development. The reasons for low entrepreneurial activity in the investigated market are identified, with the definition of legal, infrastructural and other barriers to development. The research results can be used as a basis for regulating the e-commerce market. In particular, they results can be used to develop and implement programs to stimulate entrepreneurial activity in the e-commerce market and improve its infrastructure.
competitiveness in the Internet economy , cross-border e-commerce , e-commerce , government regulation of the e-commerce market , marketplaces
Text of the article Перейти на текст статьи
Institute of Economics of the KN MES RK, L. N. Gumilyov ENU, Kazakhstan
L. N. Gumilyov ENU, Kazakhstan
Department of Management, Kazakh University of Economics, Finance and International Trade, Kazakhstan
Department of Management of the Kazakh University of Economics, Finance and International Trade, Kazakhstan
Kazakh University of Technology and Business, Kazakhstan
Institute of Economics of the KN MES RK
L. N. Gumilyov ENU
Department of Management
Department of Management of the Kazakh University of Economics
Kazakh University of Technology and Business
10 лет помогаем публиковать статьи Международный издатель
Книга Публикация научной статьи Волощук 2026 Book Publication of a scientific article 2026