Reclaiming Time, Reclaiming Space: Decolonial Feminist Leadership in the Creative Industries of Post-Soviet Kazakhstan


Yousafzai S. Nurbayeva A. Zayadin R. Javed M.
2026John Wiley and Sons Inc

Gender, Work and Organization
2026

Can leadership within the creative industries transcend market logics to become an act of cultural reclamation and collective sovereignty? This study introduces the concept of decolonial feminist leadership to explore how Kazakh women entrepreneurs engage in cultural reclamation and community revitalization through craft-based enterprises. Drawing on 21 in-depth interviews with women-led ventures, this study develops a three-layer process model: Rediscovering the Self Through Cultural Memory, Creating Relational Infrastructures of Care, and Embodying Rooted Enterprise. This model illustrates how temporal sovereignty, community-based leadership, and distributed cultural stewardship subvert market-driven expectations of growth and individualism. Employing a decolonial feminist lens, the findings reveal how these women transform entrepreneurship into a practice of collective memory preservation and economic sovereignty, crafting spaces of resistance within a rapidly modernizing economy. This study extends theories of leadership by foregrounding time as a site of political struggle and collective agency as a driver of cultural survival, offering pathways for rethinking leadership in marginalized contexts globally.



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Nazarbayev University Research Centre for Entrepreneurship, Nazarbayev University, Astana, Kazakhstan
Sussex Business School, Sussex University, Brighton, United Kingdom
Rabat Business School, Salé, Morocco

Nazarbayev University Research Centre for Entrepreneurship
Sussex Business School
Rabat Business School

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Книга Публикация научной статьи Волощук 2026 Book Publication of a scientific article 2026