Integration of digital transformation and the concept of sustainable development in small and medium-sized businesses


Makasheva R. Tussupova L. Apakhayev N. Abdulaziz B. Khushkeldiyeva S.
2024FrancoAngeli

Rivista di Studi sulla Sostenibilita
2024Issue 227 - 48 pp.

The purpose of the study is to develop a concept that allows integrating sustainable development and digital transformation in small and medium-sized businesses using an evaluation algorithm for determining the potential and risks for the subject. The study uses such approaches as the rating method, methods of economic and statistical analysis, forecasting based on retrospective data, system and structural method, causal analysis, expert evaluation method, matrix of potential assessment, as well as analysis and synthesis. As a result of the conducted research, the need for the introduction of digital transformation in small and medium-sized businesses was proved. Analysis of the results of ratings on indicators of sustainable development and digital transformation shows a fairly high position of the Republic of Kazakhstan on a number of indicators, which shows the high potential of the country in the context of further implementation and development of the concepts under study. An important incentive for small and medium-sized businesses in the context of the integration of digital transformation and sustainable development is the expansion of long-term lending opportunities for such entities in the Republic of Kazakhstan. The concept of integration of sustainable development and digital transformation in small and medium-sized businesses was established using an algorithm for assessing the potential of such entities and risk factors. The results obtained can find practical application and be useful for the management of small and medium-sized businesses in the process of implementing digital transformation and aspects of sustainable development. Copyright

development of business units , digital competitiveness , economic and statistical analysis , long-term lending , potential assessment matrix

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Turan University, Department of World and National Economy, 16A Satpayev Str., Almaty, 050013, Kazakhstan
Al-Farabi Kazakh National University, Department of Criminal law, Criminal Process and Criminalistics, 71 Al-Farabi Ave., Almaty, 050040, Kazakhstan
Almaty Economic-Legal and Pedagogical College, 80A Raiymbek Batyr Str., Besagash, 041609, Kazakhstan

Turan University
Al-Farabi Kazakh National University
Almaty Economic-Legal and Pedagogical College

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