Innovative Strategies of Development of Small and Medium-Sized Businesses in Kazakhstan: Examining State Policy During Covid-19

Bokayev B. Issenova A.
2022 Innovation Journal

Innovation Journal
2022 #27 Issue 1

This paper examines the process of adaptation of small and medium-sized businesses in the context of the global economic recession caused by the COVID-19 pandemic within the framework of the state policy of Kazakhstan. Many countries applied unique policies and innovative strategies to develop entrepreneurship. Based on the results of a study of statistical data of state bodies and a survey conducted among entrepreneurs, as well as an analysis of selected strategies for state support of business during the pandemic, an assessment of the current state of small and medium-sized businesses was carried out. The analysis allows us to conclude that financial and administrative support measures are emphasized by the state, but insufficient attention is paid to encouraging innovation, including the use of digitalization in business. The responses of the interviewed entrepreneurs confirm the need for state support for entrepreneurship, and also highlight the risks of releasing employees, increasing the number of temporarily suspended enterprises. At the same time, the business adapts to the new realities using the modernization of business processes, the change of business orientation, as well as the transition to online trading and the use of digital technologies. This paper demonstrates the importance of innovation for public administration, which supports small and medium-sized businesses, as the ability to adapt their programs to the changing economic realities.

Covid-19 , Innovation , Kazakhstan , Small and medium business , State policy

Text of the article Перейти на текст статьи

The National School of Public Policy of the Academy of Public Administration under the President, Kazakhstan

The National School of Public Policy of the Academy of Public Administration under the President

10 лет помогаем публиковать статьи Международный издатель

Книга Публикация научной статьи Волощук 2026 Book Publication of a scientific article 2026