MODERN METHODS OF ECOTOURISM MANAGEMENT: THE EXPERIENCE OF KAZAKHSTAN AND OTHER COUNTRIES


Métodos modernos de gestão do ecoturismo: A experiência de Cazaquistão e outros países
Métodos modernos de gestión del ecoturismo: La experiencia de Kazajistán y otros países
Abylkassimova L. Moldazhanov M. Abylkassimov K.
September 2024Institute of Advanced Studies, University of Santiago de Chile

Revista Iberoamericana de Viticultura Agroindustria y Ruralidad
2024#11Issue 33222 - 237 pp.

Ecotourism in Kazakhstan has huge potential but remains underdeveloped. This research aims to study the use of modern management techniques to promote and develop ecotourism in Kazakhstan. The methods used include a literature review of research on ecotourism management, a comparative analysis of Kazakhstan’s ecotourism industry versus other countries, and a SWOT analysis of Kazakhstan’s ecotourism. Key findings show Kazakhstan has abundant natural resources for ecotourism but lacks infrastructure, government support, and effective policies. Recommendations include designating ecotourism development areas, simplifying visa policies, building transportation networks, and launching marketing campaigns. A proposed management model incorporates public-private partnerships, sustainable practices, community involvement, and monitoring systems. More research on specific regions and target groups would further aid development of this promising industry.

development , ecological resources , Ecological tourism management , field of tourism , tourism enterprises

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Alikhan Bokeikhan University, Semey, Kazakhstan
Сommunal State Institution Secondary School No. 39 named after Alikhan Bokeikhan, Semey, Kazakhstan

Alikhan Bokeikhan University
Сommunal State Institution Secondary School No. 39 named after Alikhan Bokeikhan

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